How Indians are choosing insurance, not just falling into it

Insurance needs to be bought, not sold. This idea has been key to all operations at Policybazaar. Almost a decade and a half into the mission of helping each Indian get insurance, today we look back at how far we have come. Technology has played a key role in enhancing the overall insurance experience. As per the IRDAI’s last annual report, insurance penetration in India has recorded a growth of 11.7 percent in the year2021. But what is it that goes on behind the scenes in the insurance world? How does it all work? Let’s take a plunge into how insurance processes are handled right from policy selection to claim settlement.